4II4 Fashionz was established in 2017 by Delores Williams Salley and Quinton Salley. 4II4 Fashionz is a family brand that stands out for its unique logo that also means “more than what you see”. The brand was developed to show loyalty and honor within the culture. 4II4 Fashionz is the brand that’s “By the Culture for the Culture, The People’s Brand.”
“The Coalition to Back Black Businesses grant has completely changed our view on how we market and present our business to the world. We have been able to increase our bottom line by the knowledge that has been shared by our mentors. We were also able to use the $5,000 grant to redesign our logo, increase inventory, and increase our marketing. With the enhancement grant, we will be redesigning our website and preparing 4II4 Fashionz for the runways of London Fashion Week 2022”